The Cut.
The Brand.
Learn how to use branding and social media to blow up your barber business, and watch my cutting system broken down live.



Two Ways In
Look & Learn
- Branding and how to use social media to blow up your barber business
- Live haircut demo of shape and shade theory
- Q&A with Kai
Hands-On
- Everything in the look & learn
- 2 hours hands-on, 6:00 – 8:00 PM
- Put Kai's cutting system into practice with Kai at your chair
- Put his content strategy to work: Kai helps you film a video
Your Educator
Kai Baker
@bakerblends- Branding — the strategy he uses to stay booked at premium prices and work with some of the top brands in the industry
- Social media — how to use it to blow up your barber business
- Shape theory — building visually impactful shapes
- Shade theory — making blends that pop and complement the harmony of the haircut
- Live haircut demo
- Q&A on technique and branding strategy
Run of Show
FAQ
Where is it?
Drive-In Barbershop South, 4517 Gateway Blvd NW, Edmonton, AB T6H 5C3. Full details go to your email after checkout.
What's the difference between the tickets?
Look & Learn ($60) is 3:30 – 6:00 PM: you watch the branding and social media breakdown and the live shape and shade demo. Hands-On ($270) includes everything in the look & learn, plus two hours from 6:00 – 8:00 PM putting Kai's cutting system and content strategy into practice, with Kai coaching your cut and helping you film a video.
What should I bring?
Look & Learn: just yourself. Hands-On: bring everything you need to do a full haircut.
What do I need to bring?
Look & Learn: just yourself. Hands-On: bring everything you need to do a haircut.
Who is it for?
Barbers at any level who want sharper cuts, a stronger brand, and a fuller book.